The Digital Disruption

August 15, 2017

Technology, and specifically mobile technology, is advancing so quickly today that is it causing positive disruptions in how we do most anything from driving our cars, to ordering cabs to communicating with customers. In this podcast, Professor Perry Drake along with two of his Marketing Advisory Board Members Steve Bauer (a partner at FleishmanHillard), and Rick Spiekermann (the Digital Lead at Purina), discuss this disruption and how it is affecting, specifically, the field of marketing and communications and why it is imperative that colleges are properly preparing students for the new business world that is emerging ever so quickly.

Hosted By: UMSL business students Randy Thorburg and Jordan Fletcher and produced by Kathy To, Shante Gordon, Jordan Fletcher, Randy Thornburg, Emina Dizdarevic and Annie Mbale

Guests: Professor Perry Drake, Steve Bauer, and Rick Spiekermann

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The Importance of Students Obtaining Internships Prior to Graduation

August 1, 2017

Today’s business world is changing quickly. Silos at most companies are coming down. To stay competitive, businesses are becoming much more entrepreneurial in their processes and operations. To ensure students are ready for this quickly changing environment and hit the ground running as fast as possible, internships are almost a must. In this podcast, we chat with Lisa Fikki (the Intern Director within the College), Taylor Ernst, (a senior in the College who is now on his third internship), and Spenser Schmitt (an alumnus who graduated in 2014 but did not pursue an internship). The importance of internships and how to land a great intern opportunity are discussed from all three perspectives.

Hosted By: UMSL business students Shante Gordon and Annie Mbale and produced by Kathy.

Guests: Lisa Fikki, Taylor Ernst, and Spenser Schmitt 

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Studying abroad - summer school experience

July 27, 2017

The world is becoming more and more globalized and many students choose to go abroad to take some classes in a foreign university and learn new cultures at the same time. In this podcast students of a summer school at Hochschule Bremen, Germany, are discussuing the advantages of taking classes abroad, living in a new environment and meeting people of different cultural backgrounds.

Hosted by: Merwyn D'souza - Symbiosis Institute of Management Studies - SIMS, India

Produced by: Merwyn D'souza - Symbiosis Institute of Management Studies (SIMS), India; Mahipalsinh Vanar - Symbiosis Institute of Management Studies (SIMS), India; Ian Fehmel - University of Missouri - St. Loius (UMSL), USA; Deepamoy Mistry - Symbiosis Institute of Business Management (SIBM, Pune), India

Guests: Abla Alaoui - Al Akhawayn University, Morocco; Sam-Jonathan Sengewitz - Hochschule Bremen Summer School, Germany.

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Cybersecurity Concerns Facing Businesses

July 17, 2017

Companies today are under a lot of pressure to ensure their systems and data are safe and secure. Understanding and staying on top of potential threats is critical. In this podcast, the Chair of the Information Systems Department, Dr. Dinesh Mirchandani, along with two of his cyber security faculty members, Dr. Maurice Dawson and Dr. Shaji Kahn, talk about ways companies are combating these security issues, what the future holds, and how they are preparing UMSL students to be experts in this very important field of cyber security.

Hosted By: UMSL business students Kevin Dear and produced by Hanah Brown, Kevin Dear, Rucha Shukla, Leonard Thies Ferres and Danielle Clinton.

Guests: Chair of the Information Systems Department, Dr. Dinesh Mirchandani and cyber security faculty members, Dr. Maurice Dawson and Dr. Shaji Kahn

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Live at the MDMC ‘17 - Interview with Ajay Gupta of Stirista

July 3, 2017

Live interviews with subject matter experts and speakers at the 2017 MDMC. 'In Your Business' interviews leaders in the industry sharing their insights and learnings at St. Louis Union Station.

Produced By: Hal Deane, Sean Gabris, Marc Wanninger, Jerry Strutynski, Chanti Harris-Walker and Curtis Hoffman.

Host: Chanti Harris-Walker

Guest: CEO of Stirista, Ajay Gupta

About MDMC: In 2013, the State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis. The first was a half day event featuring prominent speakers mostly via Google Hangouts held at the J.C. Penney Conference Center at UMSL. The conference grew to a full-day in 2014, taking up all of the conference center, and by 2015, it was obvious the venue was too small as sessions, the exhibit hall and keynote were packed. Then in 2016, the event took over St. Louis Union Station, nearly doubling the capacity and attendance along with it. The conference also took on a rebrand, now known as the Midwest Digital Marketing Conference, or MDMC for short. Last year MDMC set attendance records with a remarkable 1,367 marketers and friends, not to mention 300 wait listed persons. We trended on twitter both nationally, and internationally for 8 hours. The event hit a record this year of about 1,465 attendees.

About Stirista: Founded in September 2009, Stirista is a digital marketing agency that specializes in B2B and B2C segmentation, email marketing, and display advertising. We love data and want to put it to use for you. We believe our services can help you find new clients, and we’ll do our best to accomplish that.

Stirista’s services are used by clients ranging from multinational banks to non-profits. We help our clients find new customers. We don’t just dump data on you: we give you information that’s meaningful.

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Live at the MDMC ‘17 - Interview with Nick Weber of Monsanto

June 26, 2017

Live interviews with subject matter experts and speakers at the 2017 MDMC. 'In Your Business' interviews leaders in the industry sharing their insights and learnings at St. Louis Union Station. 

Produced By: Hal Deane, Sean Gabris, Marc Wanninger, Jerry Strutynski, Chanti Harris-Walker and Curtis Hoffman.

Host: Curtis Hoffman

Guest: Social Media and Content Stratigist at Monsanto, Nick Weber

About MDMC: In 2013, the State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis. The first was a half day event featuring prominent speakers mostly via Google Hangouts held at the J.C. Penney Conference Center at UMSL. The conference grew to a full-day in 2014, taking up all of the conference center, and by 2015, it was obvious the venue was too small as sessions, the exhibit hall and keynote were packed. Then in 2016, the event took over St. Louis Union Station, nearly doubling the capacity and attendance along with it. The conference also took on a rebrand, now known as the Midwest Digital Marketing Conference, or MDMC for short. Last year MDMC set attendance records with a remarkable 1,367 marketers and friends, not to mention 300 wait listed persons. We trended on twitter both nationally, and internationally for 8 hours. The event hit a record this year of about 1,465 attendees.

About Monsanto: Monsanto is a sustainable agriculture company delivering agricultural products that support farmers all around the world.

Focused on empowering farmers—large and small—to produce more from their land while conserving more of our world's natural resources such as water and energy.Doing this with leading seed brands in crops like corn, cotton, oilseeds and fruits and vegetables. They also produce leading in-the-seed trait technologies for farmers, which are aimed at protecting their yield, supporting their on-farm efficiency and reducing their on-farm costs.

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Live at the MDMC ‘17 - Interview with entrepreneur Sylvester Chisom

June 19, 2017

Live interviews with subject matter experts and speakers at the 2017 MDMC. 'In Your Business' interviews leaders in the industry sharing their insights and learnings at St. Louis Union Station.

Produced By: Hal Deane, Sean Gabris, Marc Wanninger, Jerry Strutynski, Chanti Harris-Walker and Curtis Hoffman.

Host: Sean Gabris

Guest: entrepreneur Sylvester Chisom

About MDMC: In 2013, the State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis. The first was a half day event featuring prominent speakers mostly via Google Hangouts held at the J.C. Penney Conference Center at UMSL. The conference grew to a full-day in 2014, taking up all of the conference center, and by 2015, it was obvious the venue was too small as sessions, the exhibit hall and keynote were packed. Then in 2016, the event took over St. Louis Union Station, nearly doubling the capacity and attendance along with it. The conference also took on a rebrand, now known as the Midwest Digital Marketing Conference, or MDMC for short. Last year MDMC set attendance records with a remarkable 1,367 marketers and friends, not to mention 300 wait listed persons. We trended on twitter both nationally, and internationally for 8 hours. The event hit a record this year of about 1,465 attendees.

About Sylvester Chisom: Is an education technology entrepreneur, He is the author of the best selling, “The Young Entrepreneur’s Guide to Success 2.0”, Sylvester is a cofounder of the Education Entrepreneur incubator at UMSL where he helps develop and advise education tech companies, has been recognized as one of Ebony Magazine’s Top Young Entrepreneurs.

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Live at the MDMC ‘17 - Interview with Dre Baldwin of Work On Your Game Inc.

June 12, 2017

Live interviews with subject matter experts and speakers at the 2017 MDMC. 'In Your Business' interviews leaders in the industry sharing their insights and learnings at St. Louis Union Station. 

Produced By: Hal Deane, Sean Gabris, Marc Wanninger, Jerry Strutynski, Chanti Harris-Walker and Curtis Hoffman.

Host: Curtis Hoffman

Guest: Dre Baldwin of Work on Your Game

About MDMC: In 2013, the State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis. The first was a half day event featuring prominent speakers mostly via Google Hangouts held at the J.C. Penney Conference Center at UMSL. The conference grew to a full-day in 2014, taking up all of the conference center, and by 2015, it was obvious the venue was too small as sessions, the exhibit hall and keynote were packed. Then in 2016, the event took over St. Louis Union Station, nearly doubling the capacity and attendance along with it. The conference also took on a rebrand, now known as the Midwest Digital Marketing Conference, or MDMC for short. Last year MDMC set attendance records with a remarkable 1,367 marketers and friends, not to mention 300 wait listed persons. We trended on twitter both nationally, and internationally for 8 hours. The event hit a record this year of about 1,465 attendees.

Work On Your Game: A daily podcast from Dre'AllDay' Baldwin. Work On Your Game. Could you use more Mental Toughness? Having challenges staying Disciplined? What could you accomplish with 1,00% more Confidence? This is about ALL of the above – with a heavy dosage of Personal Initiative to make it happen.

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Live at the MDMC ‘17 - Interview with Ben William of AdBlock Plus

June 5, 2017

Live interviews with subject matter experts and speakers at the 2017 MDMC. 'In Your Business' interviews leaders in the industry sharing their insights and learnings at St. Louis Union Station.

Produced By: Hal Deane, Sean Gabris, Marc Wanninger, Jerry Strutynski, Chanti Harris-Walker and Curtis Hoffman.

Host: Jerry Strutynski

Guest: Ben William of AdBlock Plus

About MDMC: In 2013, the State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis. The first was a half day event featuring prominent speakers mostly via Google Hangouts held at the J.C. Penney Conference Center at UMSL. The conference grew to a full-day in 2014, taking up all of the conference center, and by 2015, it was obvious the venue was too small as sessions, the exhibit hall and keynote were packed. Then in 2016, the event took over St. Louis Union Station, nearly doubling the capacity and attendance along with it. The conference also took on a rebrand, now known as the Midwest Digital Marketing Conference, or MDMC for short. Last year MDMC set attendance records with a remarkable 1,367 marketers and friends, not to mention 300 wait listed persons. We trended on twitter both nationally, and internationally for 8 hours. The event hit a record this year of about 1,465 attendees.

About AdBlock Plus: Adblock Plus is a free extension that allows you to - among other things - block annoying ads, disable tracking and block domains known to spread malware. Available for Android, Chrome, Firefox, Internet Explorer, Maxthon, Opera, Safari and Yandex, Adblock Plus uses filters that you choose to block all unwanted elements. 
 
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Live at the MDMC ‘17 - Interview with Jered Schneider of Snapshot Interactive

May 29, 2017

Live interviews with subject matter experts and speakers at the 2017 MDMC. 'In Your Business' interviews leaders in the industry sharing their insights and learnings at St. Louis Union Station.

Produced By: Hal Deane, Sean Gabris, Marc Wanninger, Jerry Strutynski, Chanti Harris-Walker and Curtis Hoffman.

Host: Hal Deane

Guest: General Manager at SnapShot Interactive, Jered Schneider.

About MDMC: In 2013, the State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis. The first was a half day event featuring prominent speakers mostly via Google Hangouts held at the J.C. Penney Conference Center at UMSL. The conference grew to a full-day in 2014, taking up all of the conference center, and by 2015, it was obvious the venue was too small as sessions, the exhibit hall and keynote were packed. Then in 2016, the event took over St. Louis Union Station, nearly doubling the capacity and attendance along with it. The conference also took on a rebrand, now known as the Midwest Digital Marketing Conference, or MDMC for short. Last year MDMC set attendance records with a remarkable 1,367 marketers and friends, not to mention 300 wait listed persons. We trended on twitter both nationally, and internationally for 8 hours. The event hit a record this year of about 1,465 attendees.

About SnapShot Interactive: SnapShot Interactive is a true digital agency, bridging the gap between high-quality video production, award-winning website design and creative online marketing strategies. We help clients big and small showcase their companies and products to the world in a fresh, engaging way.

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