In Your Business with UMSL | Business

Bridging the Gap Between Creativity and Business with Douglas Davis

June 25, 2018

In this podcast, we speak with Douglas Davis live from the Midwest Digital Marketing Conference (MDMC18). Douglas tells us all about the struggle of creative entrepreneurs in the business world. He explains how his classes help creative minds better navigate the business world in order to get the resources that they need.

Host: Gus Wehmeier

Produced: Brian Borgstede, James Brandt, Taylor Caputo, Khadijah Johnson, Blake Rudloff and Gus Wehmeier

Guests: Douglas Davis

About MDMC: the MDMC is the largest Digital Marketing Conference in the Midwest, and it boasts speakers annually from companies such as BuzzFeed, Facebook, Twitter, LinkedIn, and Google, including some local talent. The conference was held in St. Louis Union Station on March 27-28 2018, featuring over 120 speakers, and offering about 80 sessions for more than 1,700 attendees.

About the Speaker: Douglas is based out of Brooklyn, New York and is very proud of his home. He is an Associate Professor of Advertising Design at New York City College of Technology, which is part of the City University of New York. He is the principal of the Davis Group, LLC, and is the author of the book called "Creative Strategy and the Business of Design."